Conversion Science has been named a 2022 Google Premier Partner
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Cape Town-based digital agency, Conversion Science, has achieved 2022 Premier Partner status in the Google Partners program.
Are you Busy with your Digital Marketing Strategy for 2022?
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Are you considering your digital marketing plan of attack for the year ahead? As we head into 2022, you’re probably starting to think about your marketing plans, along with how your business can best reach the growing masses of online customers. And if the above thought hasn’t crossed your mind just yet, no need to press the panic button. There’s…
5 Simple Steps To Grow Your Business With A Highly Targeted PPC Campaign
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To say that we are all racing 2021 to the finish line would probably be putting it lightly, but that doesn’t mean we can’t look at 2022 with excitement and anticipation, and enter the new year stronger, more resilient and more prepared than ever before, and this means thinking about and putting together a powerful digital marketing strategy for…
The biggest and most important PPC (Pay per click) and digital marketing trends in 2022
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Did you know? Google drives 95% of your paid search ad clicks on mobile. The widely used search engine gravitates towards mobile like a mouse to cheese, which is why, as a company, it’s not a luxury to have a responsive website that is mobile-optimized, it’s a necessity. If this is news to you, keep on reading. We’ve got more facts up our…
An Introduction To Google Smart Shopping Campaigns
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Smart Shopping was introduced by Google in 2018 signifying another step towards automated and machine-learning focused advertising. Tested and developed under the universal shopping beta banner, this new feature made its debut in Google’s goal-optimised portfolio on 8th May 2018. So, how does Smart Shopping differ from its hugely successful…
Embracing The Change – The New Adwords Interface
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We are creatures of habit, thus, we become accustomed to doing things in a certain way and enjoy the attendant routine and predictability. This is certainly true for myself and any change to my routine elicits some degree of anxiety.
Amplify Google Shopping This Retail Season
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101 on Google Shopping in Preparation for the Retail Season by Dominic Bowers (CM at Conversion Science) Oct 05th, 2017 We’ve come a long way since Craig Neville Manning introduced his model for the Google Product Search in 2002. In 2012 this GPS evolved into the Google Shopping Arena. There was a caveat; in the […]