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Leveraging Data Science For Deeper Business Insights

Leveraging Data Science For Deeper Business Insights

So goes the tale; Fourth Industrial Revolution (4IR), Big Data, Artificial Intelligence (AI), Machine Learning (ML). From the public to the private sector, these have formed part of the whirlwind that has indicated that a company or industry is clued-in on the future....

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In-Market Audience Feature Available

In-Market Audience Feature Available

We spotted it on the AdWords Editor on the 1st of May. Now, the In-Market Audience Feature can be accessed for Search purposes. This is a valuable opportunity for Advertisers to connect with consumers at the critical moment of a decision to purchase. In 2017, Google...

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